The Dime

Caleb Counts Details Connected's $3.5 Million R&D Breeding Program and Best-in-Class Genetics That Continues to Deliver Hitters

Episode Summary

Connected is one of the most influential cannabis brands in the world, renowned for its best-in-class genetics and highest-quality flower. But it's their unmatched R&D, breeding program, and bold appetite for pushing boundaries that truly set them apart. To understand how Connected became the powerhouse it is today, we delve into the origins of its journey, including the story behind the naming of Biscotti. In this episode, Caleb Counts breaks down how much Connected invests in R&D and offers an inside look into their renowned breeding program. He shares insights on how decisions are made, the process of crossing strains, and how they’re revitalizing sativas. Caleb also discusses their pre-launch program, why Connected has been mentioned in hundreds of rap songs, and how they’ve designed a system that ensures they continue to deliver on the trust that’s nearly impossible to build in this industry. This week, we sit down with Caleb Counts to discuss: In-depth details on their extensive Breeding Program The Sativa Revival Project, featuring strains like Tropical Z & Silver Spoon How Connected strains consistently get mentioned in songs And much more! Guest Links https://connectedcannabisco.com/ https://www.instagram.com/connected.california/ https://www.instagram.com/counts/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 50 Cannabis Podcast Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime

Episode Notes

Connected is one of the most influential cannabis brands in the world, renowned for its best-in-class genetics and highest-quality flower. But it's their unmatched R&D, breeding program, and bold appetite for pushing boundaries that truly set them apart.

To understand how Connected became the powerhouse it is today, we delve into the origins of its journey, including the story behind the naming of Biscotti. In this episode, Caleb Counts breaks down how much Connected invests in R&D and offers an inside look into their renowned breeding program. He shares insights on how decisions are made, the process of crossing strains, and how they’re revitalizing sativas. Caleb also discusses their pre-launch program, why Connected has been mentioned in hundreds of rap songs, and how they’ve designed a system that ensures they continue to deliver on the trust that’s nearly impossible to build in this industry.

This week, we sit down with Caleb Counts to discuss:

Guest Links 

Our Links 

Bryan Fields on Twitter 

Kellan Finney on Twitter 

The Dime on Twitter 

At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.

8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain 

The Dime is a top 5% most shared  global podcast 

The Dime is a top 50 Cannabis Podcast 

Sign up for our playbook here:

🎥 YouTube:  The Dime

📸 Instagram:  The Dime